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Old 04-08-2010   #1
softball
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Default recurring billing

I have notice a decline in recurring billings. My new VOD site is producing an average of three months recurring. Any thoughts on this as a future business model?
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Old 04-09-2010   #2
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Default Re: recurring billing

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Originally Posted by rhetorical View Post
I have notice a decline in recurring billings. My new VOD site is producing an average of three months recurring. Any thoughts on this as a future business model?
Brad Shaw says theres no real money in VOD.
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Old 04-09-2010   #3
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Default Re: recurring billing

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Brad Shaw says theres no real money in VOD.
OK, I will shut down that site tomorrow.
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Old 04-09-2010   #4
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OK, I will shut down that site tomorrow.
Use the money to buy a tanning salon.
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Old 04-09-2010   #5
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Default Re: recurring billing

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Use the money to buy a tanning salon.
Cancer always does well.
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Old 04-09-2010   #6
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Default Re: recurring billing

One of the things I track in my monthly stats for my CCBill sales, which is the lions share of my income, is the percentage of non-recurring sales. That number has been steadily increasing over the last couple of years.
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Old 04-10-2010   #7
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Default Re: recurring billing

No money in porn
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Old 04-10-2010   #8
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Default Re: recurring billing

It's really hard to say without knowing the entire picture. Has your traffic or quality of traffic gone down? Have one or more of your affiliates changed anything in the way they are marketing? Have you? Is any of your content now appearing on a tube somewhere?

It could be anything..
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Old 04-10-2010   #9
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Default Re: recurring billing

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Originally Posted by 2muchmark2 View Post
It's really hard to say without knowing the entire picture. Has your traffic or quality of traffic gone down? Have one or more of your affiliates changed anything in the way they are marketing? Have you? Is any of your content now appearing on a tube somewhere?

It could be anything..
There are always variables and people get paid huge amounts for interpreting metrics. This is just a gut instinct and anecdotal observation.
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Old 04-16-2010   #10
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Default Re: recurring billing

Since my brother kicks my ass if I ever try to use my instinctual hunches and gut feeling observations to describe our marketing efforts, I have to go to the numbers. Our metrics show strong growth in our recurring which we attribute to recent site enhancements - more updates of our vintage material and improvements to our community features.

Our traffic is the usual mix of organics, paid se, affiliates, etc., and of course our dreaded tube site uploads... which of course supposedly don't convert into quality retensions... lol.
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Old 04-16-2010   #11
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Default Re: recurring billing

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Old 04-19-2010   #12
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Default Re: recurring billing

Quote:
Originally Posted by Far-L View Post
Since my brother kicks my ass if I ever try to use my instinctual hunches and gut feeling observations to describe our marketing efforts, I have to go to the numbers. Our metrics show strong growth in our recurring which we attribute to recent site enhancements - more updates of our vintage material and improvements to our community features.

Our traffic is the usual mix of organics, paid se, affiliates, etc., and of course our dreaded tube site uploads... which of course supposedly don't convert into quality retensions... lol.
I think people will pay for quality and uniqueness. I know rhetorical has that in his sites so maybe some changes like you mentioned might do the trick for him.
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