Quote:
Originally Posted by DannyCox
The thing is, for paysite owners, this whole prechecked cross sale bullshit is costing us all money. I've received a number of e-mails from surfers saying they love a site but just will not use a credit card or check on-line for any Porn as they have been ripped off. The e-mails are somewhat similar to ones we would received back in 1996 or so from people just afraid to use credit cards on-line. It's been over 10 years since I heard that, and this year, we've probably received 20 of them.
Once someone gets burned once, they get pretty shy about trusting anyone. Keep in mind that many of the best customers are serial porn buyers, but once they get taken, they find another source. The longer these billing companies allow it, the worse it will get. Not just for us, but for the billing companies themselves! Yet some still say that abusing customers and taking advantage of them is just a smart business practice (okay, my words). I can't think of any business (outside of gas, oil & utility companies) that can survive in the long run by scamming their clientele.
One day, I would like to hear the full rational from one of the billing companies as to why they even allow this purely underhanded tactic.
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I see the same thing, I would bet anyone who runs their sites in a manner where the users can interact are seeing the same thing. If 20 bitch, they speak for 200? 2000? more?
So how do you re-assure them and gain trust back or let them know you're different.
There's opportunity there for a new processor. Same type deal that NATS did with affiliate programs when they came along promising "shave proof", there's an opportunity for a new biller to enter who guarantees the integrity of the transaction.
there are a ton of obstacles to make that work. ccbill and paycom are both already tainted as many surfers feel burnt by sites running those over the whole cross sell thing.
I will say that I've seen fewer blind cross sells, that's good. But I'm also seeing more cross sells in general with full disclosure from big players who previously steered well clear. Mixed feelings there as even Amazon does upsells in that manner.
It's all about disclosure.