Domain Names are they important anymore?

[Hell Puppy]

Originally Posted by gonzo

I hear pimproll just acquired porno.com for 9 million with the terms non disclosed. Good deal for Ken Lawson as he will get the domain back plus what ever cash he recives if they cant make good on the deal.

9 million for a domain name? I wouldnt have done it. That kind of money you can create a traffic pool and branding for a fraction of the cost.

Alexa ranking porn.com - 342,905

They dont even have any traffic to speak of.

Congradulations to all the winners.

Selling price is $9 million, but terms were not disclosed.

Without knowing the terms it's hard to say how good or bad of a deal it is. I'd guess probably 5-10% down and an aggressive payment schedule. But who knows, maybe it's a revshare payout with a downside or something.

One things for sure, Ken makes out like a bandit. He likely already has a chunk of change in his pocket, and if these guys cant make it work, he'll get the domain back.