I guess that has a lot to do with it, I'd also say thats why fetish sponsors do so well even in the slow times.
The fact of the matter seems to be if you specialise in niches that are not readily available for free the surfer is more likely to be happy to pay to get thier rocks off.
Thats why the ratios are much better.
The other thing to keep in mind is there are so many porn sites around trying to sell with the same sponsor content the surfer may have seen what you are trying to sell with before many times ansd will say to themselves "seen that" and move on.
There are so many factors we can control and tinker with to take into consideration before pointing the finger of blame squarely at the sponsors.
Regards,
Wicked1
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