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Old 11-13-2009   #1
Hell Puppy
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Default Re: Ice No Longer With GFY

If that deal goes thru you know they're in trouble. Because these guys are apparently only willing to pay for the merchandising rights to the brand...i.e. the part of the business that is pure profit and doing well.

Sounds like they would only touch the rest if it were thrown in for free or divested to a third party. Neither of those options bode well of the magazine, video or online business.

And if you think you cant merchandise the brand without the magazine, think again. Think about the number of brands used on clothes, t-shirts, etc that haven't been actively produced in years.... Betty Boop, Looney Tunes, Elvis, etc.
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Old 11-13-2009   #2
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Default Re: Ice No Longer With GFY

CHICAGO, Nov. 12 /PRNewswire-FirstCall/ -- Playboy Enterprises, Inc. (PEI) (NYSE: PLA, PLAA) today said that, in response to inquiries related to a potential sale of the company, in keeping with its policy, PEI does not comment on matters of this type.
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