Serious Biz Question: Big Fish / Little Fish?

[JoesHO]

The big fish always want to fuck you, and will inevitabley not pay you what you are worth ( only for the time necassary so you better score quick and large upfront)

Niche and micro niche a great but you must live and breath the niche, one can not fake it cause it is a hip niche or you will not reach your marketplace correctly

Little fish in a gigantic ocean will always be more forgiving of any errors, and you will always be able to capture some market share, there will always be people looking for the best ( perception) , cheapest, fastest, etc gidget that you are pushing so I think the best place is here . cause if you by cance do find the right widget and it takes off in this market, the customer base is enormous and will always grow .

[Dravyk]

Originally Posted by JoesHO1

Little fish in a gigantic ocean will always be more forgiving of any errors, and you will always be able to capture some market share, there will always be people looking for the best ( perception) , cheapest, fastest, etc gidget that you are pushing so I think the best place is here . cause if you by cance do find the right widget and it takes off in this market, the customer base is enormous and will always grow

Good stuff, Joe! (And HP!) But just to be devil's advocate ...

In that last line ... isn't the little fish in the ocean morphing into the big fish of the small pond?

[Hell Puppy]

Both can and do work.

I think it comes down to the psychology and personality of the fish involved.

Some people are by nature very competitive and want to dominate at whatever they do. They'll have huge successes and huge ugly failures. Others are more comfortable swimming in the relatively safety of the school of guppies.

I think Joe's scenario is the opportunistic guppie who is content to swim quietly until he see's the opportunity to turn into a whale.