Innovation Is Overrated

Carrie · 09-25-2003

Here in Virginia we don't even have to find a Krispy Kreme store to get a fix - boxes of a dozen classic glazed KK donuts are sold in 7-11 stores and grocery stores.
Of course, so are the Starbucks' frappaccino drinks - but no dunkin' donuts stuff.

Funny how the article focuses on DD capitalizing on the "quick" and "convenient" aspect, yet its competitors are the ones who are making their products *more* convenient and putting them into the bastion of "quick" stores - 7-11.

Take a good idea, and make it better - people might yell at you and claim you stole their idea, but in the end you'll come out on top.

09-25-2003	#6
Carrie Eternal Newbie Respin bullshit press Your Comments Are Welcomed Join Date: Oct 2002 Location: Inside your monitor Posts: 2,850	Here in Virginia we don't even have to find a Krispy Kreme store to get a fix - boxes of a dozen classic glazed KK donuts are sold in 7-11 stores and grocery stores. Of course, so are the Starbucks' frappaccino drinks - but no dunkin' donuts stuff. Funny how the article focuses on DD capitalizing on the "quick" and "convenient" aspect, yet its competitors are the ones who are making their products more convenient and putting them into the bastion of "quick" stores - 7-11. Take a good idea, and make it better - people might yell at you and claim you stole their idea, but in the end you'll come out on top. __________________ Need a kick-ass design done quickly? I recommend Sex Creator - they absolutely ROCK.

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