What changes would you make to Internext?

[Aly_AVN]

Originally posted by gonzo@Dec 29 2004, 05:04 PM
Aly asked what folks from Oprano wanted to see changed with the Internext show starting in Florida. So Ive opened this new thread so the discussion can flow and AVN and Aly can have one place to refer to.

My first question is pretty simple.

Why does it cost $200 for a pass to look at exhibits on the show floor?
I do think that there has to be a charge but when you historically look at other shows [yes Mainstream ones] the charge is minimal and the exhibitors are given a slew of passes to give away for free.

You get more bang for your buck by giving the exhibitors more... AVN benefits from the increased show floor traffic, the hotel draws more vistors...etc etc.


Theres an easy one for you Aly.

Thanks for starting this thread!

In the ideal tradeshow scenario, exhibitors cover the costs of the show, and anything over that, including Attendee badge sales is profit. In the case of Internext in Vegas however, that isn't the case. Exhibitor costs are kept at a lower rate (and Attendees higher) in order to make exhibiting at the show a possibility for more businesses. Exhibitors do receive additonal badges depending on the size of their booth (5 free badges, plus 5 for a discounted rate, per 10x10 booth space booked). The theory with Vegas Internext is- the more exhibitors, the more likely people are to find the convention worth coming to. The Summer Conference is now to be approached differently and be less about booths and more about everything in-between.

If you disagree with that logic, LMK!