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View Poll Results: Do you consider this ad campaign:
Effective: the realities of war should be shown for the greater good. 3 100.00%
Bad idea: using known and loved children's characters does more damage than worth it. 0 0%
No opinion 0 0%
Voters: 3. You may not vote on this poll

 
 
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Old 10-12-2005   #1
MorganGrayson
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Join Date: Apr 2004
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Default Opnions on a UNICEF campaign

OK, folks: effective or sick and twisted?

BRUSSELS, Belgium (AP) - Smurfette is left for dead. Baby Smurf is left crying and orphaned as the Smurf's village is carpet bombed by warplanes - a horrific scene and imagery not normally associated with the lovable blue-skinned cartoon characters.

I'm not going to post the entire lengthy article, but they're doing this to shock people into awareness of the plight of "ex-child soldiers" in Africa. They have commercials, posters, etc. The commercials are shown after 9PM and aimed at adults "to avoid frightening children." I doubt that will work.

"It's working. We are getting a lot of reactions and people are logging on to our Web site," UNICEF Belgium spokesman Philippe Henon said Tuesday.
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