[RawAlex]

Toby, I think that the history of the porn biz online has shown that buying membership sites in decline is done for only one reason: to obtain processing and a way to generate cross sales and other questionable sources of income. It goes all the way back to almost forcing customers to upsell to live cams (before real cross sales) to the whole Dee Cash scenario...

These days it also gives these companies plenty of fronts, plenty of corporate names to work with to obtain processing, so they can spread their stuff around enough to make it hard to lose all processing. It's pretty sick what those sorts of companies do to customers, no wonder it's hard as fuck to sell porn anymore.