Quote:
Originally Posted by miz_wright
There are as many ways to work a show and build a business as there are people at that show and businesses in the world. What Works for Jim may not work for Toby, and Toby's methodology may not be appropriate for HellPuppy. Everyone has slightly different goals when they make the choice to go or not - some go because they are better in person than online, some go because they are looking for another job, some go because it's a way to expand their personal sphere.
None are more right than the others, they are just different goals for different people. *shrug*
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But the question is, if you are paying for it yourself, not your company with an expense account with free hotels and airfare and salary...will you make more money than it costs both in time and cash? There was a time when all those costs for small businesses could be justified by content trading. There was a time when the costs could be eaten up by parties and free sponsored events.
I used to go to a lot of broadcast trade shows and they were always worth it because there was new and interesting gizmos to see and plan for in the future. There was technology that was five years aways, but you could plan your business for that. The big companies like Sony would truly look after you, spend time, and explain their products.
It was more about the future than the present and not all about current sales but future capabilities. I don't see that here.