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Old 05-19-2010   #20
Far-L
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Join Date: Nov 2002
Posts: 269
Default Re: Think Cross Sales Werent a Big part of the Biz?

Quote:
Originally Posted by RawAlex View Post
The only difference I think is that some programs got incredibly greed not against their affiliates but against the customers. Rather than just being satisified to shave 30% of the signups and pay 30% more per signup (marketing), they turned around and learned ways to much more income from every signup than they were paying out. So even as they swing the $100 per signup dicks around, they still had another $100 or more in their pockets from the signup, so it wasn't an issue.

But a few things have happened in short order that have changed things. The Brazzers "offshore" money issue with the feds in the US is not to my knowledge resolved but pretty much put everyone else on notice. The offshore Visa providers started getting hit with issues and fines because of excessive chargebacks, which made them less interested in playing the game. Finally, Visa outrightly changed the rules for cross sales, making them pretty much impossible to pull off. So there is no real simple way to make it work anymore, and the US government is looking very closely at the money coming in. It pretty much shuts things down.

I for one would be happy to get back to plenty of smaller programs with reasonably fresh content that actually want to get promoted, respect their affiliates, and pay a reasonable amount flat or percentage to make it all work out.
Eventually the wild west will always be tamed and then the real money can be made when all the lawlessness has been run out of town, tarred and feathered.
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