Re: Playboy Into the Red
"The monthly has been hit hard by the proliferation of magazines aimed at young men."
This is especially important when your brand tends to come off as aimed at old men.
Hint for Playboy: If you want to fight for younger readers, you might consider a new title for that. Making this old dog do a new trick ain't easy
__________________
Let's go to the edge of disaster Push the pedal and go a little faster Let's slam into a wall at ramming speed Let's go to the edge of a mountain Jump off and lets start countin' Hit the ground and tell me if it bleeds
|