Re: The Shape of Adult Has Changed
The marketing issues are these:
- Zip codes (don't ship to those bad zip codes, don't ship to any place that sex toys are outlawed or restricted or require a special permit to sell).
- Anonymous status of users broken - not only are you getting their credit card, but you are sending the postman to their door with something.
- Timing: It takes X days to get the item to the end user, in which time they have lost their boner and they just don't spend.
I am confident there is a solid number of people out there willing to pay for these things and willing to recur, but I see this way more as something that is sold in sex shops and such, pretty much cutting the affiliate out of the deal.
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