Quote:
Originally Posted by rhetorical
I am up to my neck in launching a new website. I am buying magazine advertising that I know works like a hot damn. I have been considering some SEO, but have no idea how it gets billed. In the past, I have bought traffic for actual money and got nothing. I am not really in the mood for another experience like that. So how do you know you are getting the real deal....anyone can deliver clicks, but if my sites are "optimized", how do I know its worth it. I want some seo guys to chime in and explain your business and how it works for those of us who are just stumbling along blindly but doing well.
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True organic SEO will come natural if you play it honest and apply just a little common sense to your design to let the engines figure out what it is you're really using.
Largest single tip I'll give anyone is dont let lazy ass moron designers turn your text into graphics and just do a slice and dice. Search engines love good honest text. Dont try to cheat, just do a good honest sell of what you're offering.
Now if you're talking about buying clicks from Google or others based on keywords, that's a true black art. Even those who are extremely good at it need a big budget to really do it well and you have to really invest your time in measuring the performance and adjusting CONSTANTLY.
It's not a place to play for us lazy fucks who like to build something, forget about it, and just cash the checks.