Re: I need an experts advice
I take it you are using your own click tracking software to get your numbers.
Anyways, sposnors count uniques, and raws different, some are first page, some are second, and some don't count them until they hit the join page. Best thing to do is read the terms to find out which way they are counting clicks.
Your percent of total clicks, to what they are counting can also be effected by their skim set. I don't think a lot of sponsors really want you to know how much traffic you are sending comapred the the real amount of sales you are making....so they skim some off.
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