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Originally Posted by MorganGrayson
Thank you, rhetorical. 
I'm a writer who fell into porn. I love writing. All kinds of writing, even the "hardcore fuck stories" I do. (I can't in good conscience call them "erotica." D.H. Lawrence writes "erotica." I write hardcore fuck stories for the internet.)
I'd much rather be working on a novel. However, earning a living doth call...and this writer mutters grimly and forges ahead with whatever porn project is on the table.
I do agree that a true craft is constructing sentences, i.e. text links or descriptive banner text, that makes a surfer click and go sign up. That takes a great deal of effort and experience to do correctly. It's very easy to do wrong, though, as a cursory glance around at some porn sites will prove. |
Copywriting is one the most overlooked facets of websites, both porn and straight. I find that because the internet made distribution of product so easy, it was quickly populated by "amateurs", and I mean that in its most disparaging context. Their spelling and general language comprehension skills were/are so rudimentary that at times it is hard to even figure out the pitch. Creativity in marketing is hitting an all time low on the internet. Sometimes I wonder what happened to public education. I am not the most literate of souls but what I see "graduating" from high school today makes me cringe.
The good news is, however, that if you can spell, write, and have a modicum of creativity and intuition, you can stand out in a crowd and make money. So many flog so many dead horses because they just can't get beyond the obvious. I keep reading how there is nothing new to sell in porn. The heady days are over. That is a crock. The days of easy ideas sold with bad copy, bad pictures, by rank amateurs is over. Glitzy design doesn't sell. Good content sells.