Wanna know something I found hella interesting , don't know if you guys will...
I did an interesting experiment recently.
I discovered a covert site of mine was #3 for a decent term on google.
So I bought the same search term from google.
The free listing does WAAAAAYYYYYYYYY better.Both in clicks ...(incredibly) and in sales (higher ratio but more overall clicks)
Now my theory is that surfers are more sophisticated and realise that those are paid links and don't want to pay , so they hit the free link.
When they get there they are persuaded to buy.
Back to the point...that means that free listings work better than paid , so therefore its encouraging for shitbirds
ahhh well fuck ya all , I thought it was really interesting...