Quote:
Originally posted by cj@Mar 29 2005, 06:52 PM
>>Look at your tours, the answer is there somewhere and if they ain’t retaining then your not providing what your tours say you should be.
Well I think he's just summarized the entire topic of retention into 1 sentence here folks!! LOL
Its pretty simple ... if someone signed up at your site they must have liked something in the tour ... so give them everything that's in the tour and everything remotely related to whats in the tour & expand it from there.
here's my question ... what do you think the maximum possible retention is if you did every single retention technique possible?
as a % from trial to full member .... how many people do you think it would be possible to keep, keeping in mind the % that cancel before they even login, non payers, etc ...
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I recently sent traffic to an Asian site that I couldnt figure out why they always cancelled. Would you believe that the hotties on the tour were no where to be found on the inside?
Give them what they paid for! And whats in the tour is what they are expecting!!
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