Personally I think that when a surfer hits your site, pulls out the plastic and buys then he/she has seen something that ‘they’ want. They might have seen it on a hundred other sites, but chose to pay at yours.
Look at your tours, the answer is there somewhere and if they ain’t retaining then your not providing what your tours say you should be.
I also think getting member feedback is a massive thing so try including votes and stuff to your members area on just about everything…. Because people love to think their view matters (and when they pay the bills it does)
Words are a funny thing… we use them for the big sell but often they sell us short!
Hey but what the hell do I know… I used to process with Ibill
and I lost my last recurring member to a site that’s been dead for over 2 years
