When you said 'honesty' I was thinking honesty in deals between companies....and, for the most part, I think there IS honesty there....
You aren't talking about honesty here, you are talking about agressive marketing techniques and the people who have disagreed with them in the past. Yup....lots of people have disagreed over the years....but, I don't believe that makes them dishonest...
You say it yourself....those who disagreed are broke...this means that they really did believe they were right and did NOT utilize those ideas.... = broke.
If they were being dishonest, they'd be rich and hypocrites.