For a lot of people, AOL *IS* the Internet ...
Their marketing is working, because they are making a pretense of listening to their customers & creating almost a new internet that's self contained ...
Why would any average joe want to surf the net which is full of popups, shit that installs itself, content is difficult to find unless you know how to look etc ... AOL has positioned themselves as a 'safe gateway to the internet'.
Smart.
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