"for most of the time those informercials ran on TV, he had no association with them."
Wasnt aware of that but it makes a lot more sense now.
On a similar note when your entire brand is built around 1 person or 1 personality how do you successfully make that jump after that personality is gone...
1 mainstream example being wendys - I cant remember seeing a memorable Wendys commercial after "Daves death".
1 adult exampe would be one of steves sites over at lightspeed. What if Raimi one day decides she worth more money than anyone else thinks she is or starts looking older or god forbidden she gets hurt and no longer can work in teh industry for who knows what reason. (
http://www.xxxraimi.com) Unless he has content stored would be have to
A. find someone that looked similar to her and try to integrate her and then have her become the next Raimi or
B let that site slowly become in active while trying to convert its members over to a similar one?
I know that I spoke with him once about a similar issue and its possible this already occured with another model he had but I took a year off so I honestly dont know how that turned out. BUT what do you do if you have pigeonholed yourself into a specific site with a specific girl that you have little control over. (without bringing up pre signed contractual obligations because those do have ending periods)