Quote:
Originally posted by Mike AI@Nov 12 2002, 07:22 PM
Slav you are absolutely right!
I send some mailers to people, and the people who run them ICQ me telling how great to conversions are. Like 1 in 40 and such. The thing is they are counting SOOOO poorly that the number is USELESS. That is why I only look at total $$ made for mailers. That is the only number that counts.
But these people come to be telling how great they are conveting, and by their stats they are - but it is BULLSHIT. I will convert 1 in 40 and only make $400 when the mailer averages $3,000. IT REALLY PISSES ME OFF when they haev the nerve to tell me how "Great my conversions are!"
They must think I am stupid....
Needless to say, I so not send these people anymore traffic!
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Send me some more traffic! I swear your conversions will be 1:20 or lower!
--edit: hit post without adding my thoughts!--
I agree, I harp on it when I create/run affiliate programs. My last program had a great stats interface (in my humble opinion) so it sort of spoiled me for future ventures. Now I just say 'I want it to look like THAT' when building new affiliate areas, and you're absolutely right most over-the-counter stats are awful. Even most BIG PROGRAM stats are awful! I remember checking riskymail stats and wondering which program I was even in, which links to click, etc. Webmasters get fooled by the outsides of these programs and assume their admin areas will be functional. Not so!
I could write a 10 page book (at most) on how to build an effective stats area, and I'm sure others on here could contribute some wisdom. Now if only programmers would listen...
C.
Last edited by Cal at Nov 12 2002, 08:48 PM