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-   -   Confirmed: Penthouse Buys AdultFriendFinder For $500 Million (http://www.oprano.com/msgboard/showthread.php?t=85269)

buzzsaw 12-12-2007 12:38 AM

Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
As first reported by TechCrunch November 17, the acquisition by Penthouse of Palo Alto based Various, Inc., the owner of AdultFriendFinder has been confirmed.According to a NY Times report, the buying price was $500 million. Penthouse CEO Marc Bell said that Penthouse’s goal was to provide consumers, particularly 18-to-34-year-old men, with a wide variety of [...]

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gonzo 12-12-2007 01:36 AM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Quote:

Originally Posted by buzzsaw (Post 799741)
As first reported by TechCrunch November 17, the acquisition by Penthouse of Palo Alto based Various, Inc., the owner of AdultFriendFinder has been confirmed.According to a NY Times report, the buying price was $500 million. Penthouse CEO Marc Bell said that Penthouse’s goal was to provide consumers, particularly 18-to-34-year-old men, with a wide variety of [...]

More...


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"There is no deal, currently," Lars Mapstead, co-owner and vice president of marketing for AdultFriendFinder, told AVN Online.
TechCrunch reported that the company may have been purchased for $1 billion, later reducing that figure to $500 million.
"They are just rumors," Various founder Andrew Conru told AVN Online. "Over the last couple of years, we have been talking with a number of possible investors, as well as investigating a possible public offering - lots of interesting things.

Both of you lying thieving scamming fucks can officially eat me raw... balls and all.

You lied about stealing my traffic. You lied about Zango and you lied about this deal!

JenniDahling 12-12-2007 02:06 AM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Andrew did say he wants to retire by age 40 and his bday is coming up in early Feb.

DragonKing 12-12-2007 06:32 AM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
5 mill is retirement

500 mill is world domination

RawAlex 12-12-2007 12:02 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Anyone want to take bets on the AFF payouts dropping to $25 per member soon?

Greg B 12-12-2007 01:27 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
$500 million is waaaaaaaayyyyyy the fuck out of line for that service. For piss money and a bunch of sharp webmasters Penthouse could have started their own form of a dating/meeting program and kicked royal ass.

This is about laziness and other things that look too uncool.

$500 million????

That's got to be an error.

RawAlex 12-12-2007 04:13 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Perhaps they are going to pair it up with a chinese laundry service. I hear that is a pairing that can be very profitable.

EmporerEJ 12-12-2007 04:44 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Quote:

Originally Posted by RawAlex (Post 799797)
Perhaps they are going to pair it up with a chinese laundry service. I hear that is a pairing that can be very profitable.

How about they pair it up with my machine, and cut me a check for 2-fitty?

Rcourt64 12-12-2007 04:49 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
if this is true? Will the accusations and reputation reform itself for this site?
What Greg B says is so true about Penthouse easily affording to start they're own thing.

DragonKing 12-12-2007 05:33 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Quote:

Originally Posted by Rcourt64 (Post 799803)
if this is true? Will the accusations and reputation reform itself for this site?
What Greg B says is so true about Penthouse easily affording to start they're own thing.


I disagree to an extent. So does AOL, Google and alot of other companies that bought out start ups. They are buying member base, branding and probaly merchant accounts.
Was ICQ worth 16 million or whaver they bought it for back then? Then I'd say no. Have you seen ICQ lately? Bet they've (aol) made that investment back twice already.

I'm very excited to see though how Penthouse is going to deal with Zango and Adware and shit that AFF has come to be known as associating with.

EmporerEJ 12-12-2007 05:54 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Well, it sure seems like a done deal.

http://www.ynot.com/modules.php?op=m...mode=0&order=0

Kathee doesn't get these things wrong.

tony404 12-12-2007 08:32 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
The thing to see is how much of that is cash.

Toby 12-12-2007 08:54 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Quote:

Originally Posted by AFF's Lars Mapstead Discusses Sale to Penthouse
You will see more changes on the Penthouse side. The AFF staff will be managing all of the Penthouse properties. We will be managing all of their affiliate programs and working with them to convert better. So, basically, FriendFinder is going to be the online technology group for Penthouse.

Guess who just got added to my banned sponsor list. :rolleyes:

RawAlex 12-12-2007 09:30 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Toby, that interview is key for some other reasons as well. In a sense, it shows that the 500 or 300 million number isn't exactly all it is cracked up to be.

Conru and Lars will be maintaining sizable holdings in the "new" company. So they may have traded 100% of AFF for 50% of Penthouse. In theory, they were bought out for X, but the actual money trading hands maybe significantly lower (like, perhaps, not all that much).

The other question is Penthouse... I see a penthouse international as a Pink Sheet stock. Is this the new owner? Or is that the previous (mostly dead) branch of Penthouse?

gonzo 12-12-2007 09:40 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Quote:

Originally Posted by RawAlex (Post 799828)
Toby, that interview is key for some other reasons as well. In a sense, it shows that the 500 or 300 million number isn't exactly all it is cracked up to be.

Conru and Lars will be maintaining sizable holdings in the "new" company. So they may have traded 100% of AFF for 50% of Penthouse. In theory, they were bought out for X, but the actual money trading hands maybe significantly lower (like, perhaps, not all that much).

The other question is Penthouse... I see a penthouse international as a Pink Sheet stock. Is this the new owner? Or is that the previous (mostly dead) branch of Penthouse?

300 of the 500 was only cash. Leave 200 on the table. YOu guys can figure it out.

RawAlex 12-12-2007 10:42 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
I just got an email from them on this subject (broadcast, I am sure). They make me laugh though:

Quote:

We finalized the deal, and as a valued affiliate of Various Inc., you are among the first to know of this major event. A detailed press release was sent to the media yesterday evening.
So I am a valued affiliate amoungst the first to know after the media who has turned around and already informed everyone.

I feel special!

EmporerEJ 12-12-2007 10:47 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Quote:

Originally Posted by tony404 (Post 799822)
The thing to see is how much of that is cash.

More importantly, let's see what Uncle Sam does with it.

EmporerEJ 12-13-2007 08:24 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
<<<SMACK>>>>

(That would be shoe number 2)
Now, what do you make of the timing of this???



Various Inc. Settles FTC Charges
Unsuspecting consumers reportedly hit with sexually explicit pop-ups.


Various Inc., which operates online sex and swinger communities Adult FriendFinder and Cams, has agreed to settle Federal Trade Commission charges that its online pop-up ads violated federal law.
The settlement bars Various from exhibiting sexually explicit ads to surfers who are not seeking adult material..........

http://www.avn.com/index.cfm?objecti...2E6C845CEACDD0

RawAlex 12-13-2007 10:38 PM

Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million
 
Quote:

Originally Posted by EmporerEJ (Post 799856)
<<<SMACK>>>>

(That would be shoe number 2)
Now, what do you make of the timing of this???



Various Inc. Settles FTC Charges
Unsuspecting consumers reportedly hit with sexually explicit pop-ups.


Various Inc., which operates online sex and swinger communities Adult FriendFinder and Cams, has agreed to settle Federal Trade Commission charges that its online pop-up ads violated federal law.
The settlement bars Various from exhibiting sexually explicit ads to surfers who are not seeking adult material..........

http://www.avn.com/index.cfm?objecti...2E6C845CEACDD0

I don't think you have to be too intelligent to figure that settling this out was one of the requirements before a deal would go forward. It is only unfortunate that once again it appears that the FTC issued another toothless ruling that allows the guilty to keep their ill gotten gains, without addressing the issues of how this affected things like their affiliate agrrements and such.


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