Quote:
Originally Posted by Toby
I'll buy the shot across the bow idea, the publicity angle I don't. There is no upside to rehashing that whole access breach issue again.
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There is also no reason to try to defuse a bomb once it's gone off.
I didn't follow it at the time, but I understand the whole thing was pretty well publicized?
That being the case, the response choices were:
- Denial
- Explanation
- promise to fix
- Attack the accuser mercilessly to divert attention
So, if they can make the public believe there was no breach, and it was just an angry affiliate, they could gain some ground, as well as looking like a company that is right on top of things.
I agree with your reasoning though....the credit card industry takes your approach.
Who can give me ANY details about the time/date/company of the last major card breach?
Even the government ones......where was the senate hearing on all those records of soldiers that were compromised?